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AR/VR

Published on February 20th, 2019 | by Emergent Enterprise

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The VR Revolution is Already Here — and it Isn’t Gaming

Emergent Insight:

The business world is certainly finding out VR has many applicable use cases. As Tristan Greene reports at thenextweb.com it is business adoption that is fueling the virtual reality growth. Companies are finding that VR can replace real environments for training and other purposes and perhaps even save money with the new process. It’s no surprise that business is adapting to VR as they need to find ways to support employees that are quicker, safer and more economical.

Original Article:

Photo: Nicole Gray

Reports of the death of virtual reality are greatly exaggerated. In fact, far from dying, the VR industry is poised for explosive growth in the near-term according to analysts.

Modern VR headsets arrived less than three years ago. But to hear pundits talk, you’d think the technology’s already reached its developmental zenith. Upon closer inspection, it turns out these people are usually referring to VR as a gaming platform. Condemning VR, on that basis, is like saying the robotics industry is a failure because giant robot fighting has yet to take off. We’re still hopeful.

Games are great; but VR is much, much more than the technological evolution of Pong.

VR as a platform

As VR-pessimists are quick to point out, however, the current generation of VR gaming hardware is little better than a novelty when compared to dedicated consoles and PCs. So why are the two biggest players in the VR industry – HTC and Oculus – seemingly unilaterally fixated on the gaming market? It’s because gamers are better people.

Well, we’re better consumers. VR companies want to sell products to consumers because there’s a lot more people on the planet than there are businesses. But VR headsets – the real ones, not those slide-your-smartphone-inside glorified Viewmaster experiences – are not only expensive, they require a monster rig to run them. Gamers are a market segment that already has those machines.

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Emergent Enterprise

The Emergent Enterprise (EE) website brings together current and important news in enterprise mobility and the latest in innovative technologies in the business world. The articles are hand selected by Emergent Enterprise and not the result of automated electronic aggregating. The site is designed to be a one-stop shop for anyone who has an ongoing interest in how technology is changing how the world does business and how it affects the workforce from the shop floor to the top floor. EE encourages visitor contributions and participation through comments, social media activity and ratings.



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