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Published on March 28th, 2019 | by Emergent Enterprise


Magic Leap One: Everything You Need to Know

Emergent Insight:

If you have been waiting to have your own Magic Leap headset at home, your chance has finally arrived. Matthew S. Smith at Digital Trends provides an update on the product and the hefty price. Besides the price tag, Magic Leap One has several specific requirements like the strap on computer pack and special lens inserts for prescription glass wearers that are going to cause some user pushback. But, one more high profile provider gets the tech one step closer to mainstream usage. Are you headed to your AT+T store on April 1?

Original Article:

Magic Leap One AR headset will be available starting April 1 — at a high price

Magic Leap isn’t a household name, but the company has made waves in Silicon Valley, creating buzz with promises of a major step forward for augmented reality. Its website promises to add “another dimension to computing” and “change how we experience the world.” In interviews and sneak peaks, the company gives the impression it thinks all previous attempts at VR and AR tech are a bit silly in comparison to what it’s built. Soon, we’ll finally know if that’s the truth — the Magic Leap One will finally be available from some AT&T locations starting in April.

So, what is the Magic Leap One? What might make it different from previous headsets? And should you believe the hype? Here’s everything we know.


Magic Leap One is built around a key technology called “Digital Lightfield.” The company is extremely secretive about the details, but it hasn’t been afraid to talk about the benefits. Rony Abovitz, founder of Magic Leap, told Rolling Stone that the Light Field is “[…] the photon wavefront and particle light field everywhere in the universe. It’s like this gigantic ocean; it’s everywhere. It’s an infinite signal and it contains a massive amount of information.”

That sounds … a bit complex. And it is. But Magic Leap believes our brains don’t need all the data. Instead, it can serve up only a limited selection of visuals, and rely on our brains to work through the rest.

The company hasn’t gone into specifics about how its approach works, but similar ideas are not unheard of. Nearly all the players in the VR space have plans to implement foveated rendering, a technique that lowers the detail of areas outside your current focus. It works because the detail of our peripheral vision is much lower — yet, because of how our brains work, we don’t actively notice it.

We’d like to say more, but we can’t for now, because we don’t know. Even the handful of journalists who’ve handled the prototype weren’t told specifics about how it works. All we know is that it projects a “light field” before your eyes. Magic Leap claims it won’t tire you and looks more convincing that existing competitors, but that remains to be seen.


The overall design seems like a sci-fi take on steampunk goggles. Though much smaller than an Oculus Rift or even the Microsoft HoloLens, the Magic Leap One is much larger than a pair of sunglasses. Multiple lenses mounted on the exterior include the cameras and light sensors that image the world in front of you, so AR experiences can be layered over it.

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Emergent Enterprise

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